JAM’n Cookies

A cookie company born from the desires of three D.C.native sisters to spread joy and fun moments within their community. From this desire, the JAM'n Cookies brand was conceptualized to be bold and vibrant with a dash of cheekiness in messaging.

BRAND STRATEGY, VISUAL IDENTITY,
MARKETING COLLATERAL, SOCIAL MEDIA STRATEGY/CONTENT, PACKAGING DESIGN


The logo takes great inspiration from the ‘flooding’ and ‘piping’ techniques essential to the decorating of every creative sugar cookie design. It utilizes a friendly custom-made word mark and a host of colors suitable to any occasion. We also developed a “small business friendly” packaging system, special edition cookie packaging, stickers, social media package, and business cards to help launch JAM’n Cookies with a colorful bang.